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Military ceremony is not the place for merchandising

Dear Editor:

There are moments in public life when symbolism matters as much as words. The return of fallen service members from a war is one of those moments. It is a time for quiet dignity, respect, and an acknowledgment of the sacrifice made by families who will never be whole again.

That is why it was so jarring to see President Trump saluting flag‑draped coffins while wearing a campaign‑branded baseball cap — a hat sold for far more than its value and marketed as political merchandise. Whatever one’s views of the administration or the conflict itself, a solemn military ceremony is not the place for advertising or self‑promotion.

Our service members give everything. The least we can expect from our leaders is the awareness to set aside campaign gear and show the country, and those grieving families, the respect they deserve.

We can disagree on policy. But we should all agree that honoring the fallen requires humility, not branding.

Military veteran and American Legion member

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