HOOVER DAM – Memorial Day weekend marks the unofficial start of summer travel, and leaders from Nevada and Arizona came together at Hoover Dam to honor the men and women who gave their lives in service to the country. The ceremony also helped launch the road to America250 with the most ambitious patriotic installation ever attempted at one of the nation’s most iconic landmarks.
The ceremony featured remarks from Nevada Governor Joe Lombardo, Arizona Governor Katie Hobbs, Clark County Commissioner Jim Gibson, Bureau of Reclamation Acting Regional Director Genevieve Johnson, and Las Vegas Convention and Visitors Authority (LVCVA) President and CEO Steve Hill.

The installation features dramatic red, white, and blue illumination and a massive American flag measuring 300 feet wide by 150 feet tall suspended across the dam. The unveiling also marks the start of a summer-long lineup of patriotic programming across Southern Nevada, including eight consecutive Saturdays of fireworks displays lighting up the Las Vegas Strip and Downtown Las Vegas throughout June and July.
Constructed during the Great Depression, Hoover Dam remains one of the nation’s most iconic infrastructure achievements and a lasting symbol of American ingenuity and resilience. More than 21,000 men worked on the project over five years, helping transform Southern Nevada and shape the region’s growth.
The activation also coincides with the start of the summer travel season and America250’s “Great American Road Trip” initiative, which encourages Americans to explore iconic destinations, scenic routes, and uniquely American experiences across the country.
The installation (weather permitting) and light display will be activated every evening through Saturday, July 4.